Top 6 Trends Followed by the E-Commerce Website Design Company

An e-commerce web design has its own unique character and is indeed designed to lead the online shoppers to make purchases from the site. When a business designs an e-commerce website, it needs to consider the chief principles of designing e-commerce website. An e-commerce website has to be attractive and must use the right color combination. Only a well-organized website can help you convert. The best e-commerce website design company follows the latest trends in e-commerce website designing.

If you are looking to have an online store or redesign the site, you must choose only an e-commerce website design company which follows the latest trends in web designing. Let us check out the latest 6 trends.

· Bigger background to redesign your site: When it comes to designing the website, companies are looking to incorporate video backgrounds and large images. If the background is large, the company can convey the story of the business and talk about the products and services in details. The more convincing the story sounds; the more chance of conversion is there. Buyers will be attracted towards the products and end up making purchases.

· The use of animations to engage the customers: If you want to engage the customers in the best possible manner, it is great to use attractive animations. A reliable and experienced company will use rich animations into the design to make the shopping experience enjoyable. It is only animations that can make your customers feel that you care for them.

· Cleaning off clutter: Nowadays, when it comes to creating an e-commerce website, the more focus is upon having a clean design. Among the designers, the hidden menus are extremely popular. It helps in cleaning clutter from the site and this is why it is so popular. Initially meant only for the mobile devices, now hidden menus have established their presence in the desktop design as well.

· Long scrolls: Now everyone is used to long scrolling web pages. This is all due to the coming up of mobile friendly websites. If the website features long scrolling, it will allow more of visuals, storytelling and also permit easy navigation. If the scrolling is permissible, the users will like to stay to the site for longer periods. This will promote interaction and open the door for more sales.

· The layout is responsive: More and more web designers focus on creating responsive websites featuring a responsive website design. The design of the site must be such that it is displayed well on the mobile device or any other device. Your site must be accessible from multiple devices.

· Pleasant browsing experience: Ecommerce web design companies in India focus on giving your users a pleasant browsing experience. Thus, they can shop comfortably without any delay in page loading. Professional designers include only relevant content and thus help your brand establish trust relationship with the customers.

If the e-commerce website design company follows all the latest trends in e-commerce website designing, your site is sure to succeed and gain an edge over the competitors.

The Importance of Your eCommerce Site for Your Business

It is plain to see why a poorly designed website can be a major problem to online businesses, most especially during the holiday season, which covers 20% to 40% of the yearly sales.

In this regard, those who need data validation can refer to the stats that explain the importance of your brand's presence on the Internet:

  • Before people shop at a physical store, they often check websites of online stores.

  • Customers search online for the prices and availability of goods so they would know whether to shop online or at physical stores.

  • During an economic crisis, consumers exercise caution when shopping online to stretch their budget, resulting to an increase of website traffic.

  • Shoppers that tend to purchase downloadable gifts like eBooks, music and FB credits, among others, will likely buy more.

Optimize Your Online Site Immediately

Now that you are aware of your site's importance, what should you do before the holiday season approaches? It is never too late to try some of these strategies:

Prepare for unexpected traffic.Plan ahead of time to make sure that your site can manage all the orders. Anticipate peak loads, observe the responsiveness of your site and assessment application performance way before Cyber ​​Monday.

Increase the speed of your site. Use a CDN (content delivery network) for a speedy delivery of relevant content with videos and images to your consumers.

During the holidays, most shoppers use their mobile devices to search online before heading for the stores. Therefore, it would be wise to incorporate an in-store experience with info regarding your well-timed and relevant personalized website and mobile apps.

Find ways to let the customers easily find your products on the web. To improve exposure, submit a feed to the top online shopping comparison engine, Google Product Search. Try the Amazon Marketplace or add pay-per-click ads to Amazon Product Ads' product and category pages. This way, shoppers will be able to view your ads when they find products that are similar to yours.

Although social media is not the main channel for searching, it has targeted the main stream and has since gained importance, specifically to GenY shoppers. Transform visitors into sales channels by including social sharing in product pages. Display good customer service in public by resolving issues with customers on networking sites like Facebook or Twitter.

People who are low on budget usually search online before buying, so it is a good idea to follow the example of various sites in making it fun, simple and efficient to shop on the web. Provide product filters, rich product details, comparison tools, well-designed navigation and recommendations. Enhance the images of your best-selling products, emphasize your value propositions and make sure that shipping and return policies are clear.

Fix your leaky conversion funnel immediately by adding simple and cost-efficient website usability and feedback tools.

Whenever possible, ask for the visitor's email address and try to squeeze a lot of value out of each sign-up.

Try to employ remarketing campaigns so you can target consumers who take time to buy.

How To Save Money With Shopping Bots, Assistants, Add-Ons

Do you frequently shop online? If yes, you might be aware about how overwhelming it can be to select your favourite product at the lowest price. Most of the times it is almost impossible to keep up through diverse online deals, coupons, and promotions available all over the Web. What adds up to the difficulty is the price comparison among the numerous online retailers out there! Well, in today’s busy schedule doing this hectic research is truly time-consuming. So, how about purchasing products in a smart and an intelligent way?

Shopping tools like the shopping bots, the online associate or Add-ons do all of the work for you.

India’s online trading market, according to rough estimates, is 60-70 million strong, and is expected to go up to 100 million in the next few years. Around 10 million people use price comparison websites each year because they’re quick, convenient and save us a lot of time buying products around.

What Are Actually These Bots & Add-Ons?

Shopping bots, short for “shopping robots,” is an online price comparison software tool that searches for relevant goods from a variety of stores online. It automatically locates the most affordable rates for customers. Generally, these add-ons rank items by price. They let buyers link directly to the website of an online merchant site to actually buy the product.

They also help to find the most excellent online deals for a product, including films, household items, smartphones, books, video games, etc. Using shopping bots, a purchaser can instantly get quotes from multiple retailers for the same merchandise without spending hours on particular shopping site. You may simply call these add-ons as your “online shopping assistants”.

Benefits of Online Assistants and Shopping Bots!

The popularity of price comparison websites/ shopping bots/add-ons isn’t just a trend. It’s now fast becoming a way of life for people to shop. Comparison websites helps the buyers to procure huge benefits whenever they make purchases online. They aid in viewing the latest prices offered by various e-retailers along with discounts or money-saving deals. In addition to price comparison, customers can easily access online coupons, discounts across all the e-retailers that offer the product they wish to buy.

In a nut shell, price comparison add-ons are just like pieces of good fortune for shopaholics. These add-ons works like an online shopping assistant by offering hassle free shopping. They simply fetching all the discounts and offers from top e-commerce sites under a single page! Users can evaluate prices online & get the modest price on the go right from the comfort of their browser. So, isn’t that easy. You save money and time without any annoyance!

Conclusion

Whether you’re using Amazon, eBay, Flipkart or any other site – shopping bots make sure you never spend more than you have to. These add-ons will help you shop smarter and help to purchase products when they are at their absolute lowest prices. So, why not take assistance from these bots or install your favourite add-on & Shop like Never Before!!

Education: The Military's First and Best Line of Defense

The idea now prevalent among some defense officials that formal classroom-based education is either expendable or unnecessary flies in the face of millennia of historical precedent. Brilliant strategists and military leaders not only tend to have had excellent education, but most acknowledge the value and influence of their mentors. The roll call of the intellectual warriors is sometimes the best argument in support of training armies to think: Alexander the Great, Julius Caesar, Napoleon Bonaparte, Robert E. Lee, Erwin Rommel, George Patton, Chester Nimitz.

In stark contrast we can cite familiar military leaders whose educations were, we say, lackluster: the Duke of Wellington (he beat Napoleon – barely – after a slugging 7-year campaign), Ulysses Grant, George Custer, Adolph Hitler, Hermann Goering, Josef Stalin, Mao Tse Tung, Manuel Noriega. For these men, military victories were often a matter of luck over tactics, overwhelming force over innovative planning, and soldiers more fearful than their masters than of the enemy.

I am a moderate, neither "red" nor "blue," with leanings in both camps. I firmly resist a draft, but support (and was once part of) ROTC. When I read that Columbia University had voted overwhelmingly to ban the Officer Officer Training Corps from returning to the campus, I felt that the concept of academic freedom itself had been violated. It is not the university's place to impute value judgments or decision on moral issues. Instead, universities were intended to be places where minds could visit among a broad range of viewpoints, hopefully to pick and choose the best parts from among them. By banning a campus ROTC contingent, Columbia has denied students that choice, and as an academic I am ashamed for them.

ROTC has much to offer university students, including (sometimes especially) those not enrolled as officer candidates. As a thirty-something graduate student working on my master's degree, I enrolled and participated in two ROTC history classes being taught by a multi-decorated Marine colonel, himself a holder of a master's degree in history. The things I learned about military implications of the battles we studied, the social effects of each decision, and the pains taken by most leaders to secure better materiel and intelligence for their troops far exceeded anything taught in the history department's coverage of the same incidents. It was from that extraordinarily patriotic US Marine career officer that I learned, for example, that during the War of 1812 the US invaded Canada and, when it discovered it could not succeed, burned the national Parliament buildings. It was for that last action that British soldiers later pressed on to Washington and set fire to the US Capitol and White House.

Does any of that make a difference? Indeed, I think it is crucial to national survival that soldiers and the public know the big picture behind events that becoming rallying later later. After 9/11, a precious few people asked the loaded question, "what have we done to incur this attack?" The overwhelming response was to stifle such questions – the US were the good guys, and those religious fanatics were angry because they were jealous of our luxury and wealth – and simply treat the attackers as nameless, inhuman enemies. There was no question allowed as to what the real problem might be, only that the US must attack them and annihilate aggression. But what competent physician, I ask, treats only a symptom but ignores the cause of the disease? According to numerous studies mandated by the UN and other agencies, the most important change that would most work towards eliminating poverty and war would be the universal access of women to an education.

We may "Remember the Alamo," but how many recall that Texas was either part of the US then, nor was it trying to become a state. It was seeking independence as a nation so it could maintain slavery, which Mexico had outlawed. When we "Remember the Maine," do we also recall that the ship was probably sunk by an engineering problem, and not from Spanish sabotage? That the war was pushed by US hawks and newspaper magnate William Randolph Hurst, knowing that a war would greatly boost newspaper sales? We must learn from history, because we are already doomed to repeating it. The 9/11 attack was carried out out predominately by Saudi Arabs, but the US response was to attack Iraq. Despite a preponderance of evidence that Iraq had nothing to do with 9/11, the American public still preferred the fabrications about anthrax attacks, WMDs, and terrorist training camps.

So what of military plans to merely enlarge the distance learning programs to replace classroom instruction? As a career teacher, I risk sounding like a ludite when I disparage distance learning. In my experience, there can be no substitute for a human-to-human interaction, where ideas can be immediately sorted, argued, and revised. Seeing the emotional expression of classmates when one discusses controversies ranging from "just wars" to the use of nuclear weapons to the pros and cons of a given policy simply can not be part of an electronic lesson. There is simply no substitution, for example, to having a combat veteran point out "I was there" in a class when another student has presented the sanitized version of a controversial event. That level of emotion will not come through a cable modem. We are already becoming extremely dependent upon the impersonal Internet, so how much more non-human contact can possibly be good for our psychological, especially empathic, development.

Historically, one of the first tragedies of war – after truth and diversity of opinion – is basic humanity. In wars, our soldiers do not kill Germans, French, British, Indians, Japanese, or Vietnamese people. Almost from the beginning, they instead fight krauts, frogs, limeys, savages, nips, or gooks. How much more difficult is it for a poorly educated soldier to understand the enemy when the enemy has been made subhuman? How, perfectly, can the war be won and, more important, peace maintained if we can not understand (but not necessarily agree with) the enemy?
It is unfortunate that the senior military officers so often bring the brunt of public hostility for actions made by civil authorities. The present administration is among the most academically impoverished in US history, while the senior officers are among the most highly educated. While it is true that some soldiers actually enjoy combat, the vast majority would welcome, nay embrace, a career of unbroken peace. The intelligent career soldier trains to protect that which he or she most values, knowing that wars are inevitable. Most pray that they need never fight, but stand ready to put their lives on the line should the rest of us need protection. Rather than reduce, compromise, or restrict education to these defenders, I would argue instead that they all receive free access to our universities and colleges. The academic world needs to get behind a unified message: education is not a privilege; It is the first and best line of defense.